Programme will provide participants greater insight for conceptualising the business environment in relationship with the market and potentials for profit. He/she will acquire skills for creative and innovative thinking and for taking appropriate steps in highlighting key issues at every stage of the strategic process. Participants will further gain knowledge and skills for making policies relevant to expected business outcome at the development stage.
Who should attend?
Chief Executives, Directors, Senior Managers, and Others that are aspiring to function at a more senior position where the responsibility for thinking strategically would be needed.
Content
Understanding the business and the environment
Analysing the market
Generating strategic options, alternatives and choices
Stakeholder analysis
Decision process – applying pushing and pulling influencing skills
Policies writing skills
